Archives for the month of: October, 2010

My frazzled brain can barely wrap around the fact that this day, the first official day of, is now drawing to a close. Isn’t it odd that people in startups get this insane thrill – this rush – at the idea of staying up late to work on our little websites? Anybody out there who’s bootstrapping it works almost nonstop… and we love it.

The day you launch is pretty serious chaos. The emails sent through MailChimp. The help requests managed through Zendesk. The press release (eek! going out first thing Tuesday AM) sent through PRWeb. The pre-launch podcast on FoundersTalk. The custom emails to the many PR contacts your contacts hooked you up with. Tweeting and following tweets. Facebook updates. Checking in on the site repeatedly and facilitating that community. Dashing off page meta descriptions ‘cos you weren’t thinking about SEO quite enough, I guess. All while holding down your day job? Love it.

Even now, tired, head pounding from staring at these screens all day and night, I’m totally jazzed by it all. In fact, here is my haiku in place of an ode to being a bootstrapped-and-proud-of-it company called

Even now, tired
Head thumping, thumping, eyes strained
I love this startup



Well, we’re planning to launch this Tuesday, October 26. And we’re, um, exhausted. Our developer Steven has obviously been slaving away since receiving feedback from our “exclusive private beta” testers. And Lance has been forming new relationships with cool people, like some fine fellows over at AbeBooks and AnyNewBooks. I’ve been working on stuff like our first actual press release.

But we’re pretty jazzed about the amount of press we’ve already received without, well, ‘trying’. GalleyCat wrote about us, and the Guardian (UK) did a great article on us – as did The National in the middle east. Tons of bloggers have covered us – from editors to agents to writers to librarians. And CBC Radio here in Canada did about a minute on us… which is wicked-cool. Read the rest of this entry »

SUMMARY: Before the Kindle, was the price of a book merely a function of its printing, production, and distribution costs? Or was the price a measure of its value to the consumer? If it was really the former, then one would expect prices to fall with the advent of a digital distribution network. But if it’s the latter, then why are prices of books, movies, music, and software falling?

I noticed something interesting about my own behavior this weekend using Netflix, and I can’t help but wonder if it applies to others.

Netflix recently came to Canada with a $7.99/month all-you-can-eat, streaming media service (movies & TV) that works with your computer, iPhone, iPad, Sony PS3, and Wii. Despite a dearth of recently released movie titles, I can see this service severely cutting into my own visits to the local Blockbuster. Not only can I pick from a huge library of titles and watch them on demand, but Netflix does a decent job of recommending shows that I’ll likely enjoy. Read the rest of this entry »